I help founder-led SaaS teams in Europe put structure around that decision layer so delivery stays predictable as complexity grows.
Scope trade-offs, ship-vs-fix calls, vendor choices. They pile up. Releases slip.
That's decision debt.
The problem
In small SaaS teams, there's a layer of decisions that sit between the tech and the product. They need technical depth to evaluate, but product context to get right.
These don't belong to you alone - they pull you away from what you do best. And they don't belong to your dev team - who need focus time to ship.
Someone has to own that gap. Until they do, every unmade call is decision debt - and it compounds. Close enough to the code to understand constraints. Close enough to the product to make the right call.
That's what I do.
The framework
A simple structure for getting unstuck and staying that way.
What's v1 and what can wait. Build or buy, this vendor or that one. If AI fits, I help your team use it well, not as a shortcut. I map the options, surface the trade-offs, and give a recommendation. You decide with full context.
I own the gap between you and your dev team. Weekly decision calls with a memo: what we decided, why, what happens next. Your lead dev gets focus time. Decisions stop piling up.
Structure that fits your team, not the other way around. The right cadence of syncs, reviews, and planning - enough to keep things moving, not so much it gets in the way. Estimates that surface surprises before you've committed to a deadline. Pipeline review so you see where work gets stuck. Docs that earn their keep - decision logs, onboarding notes, architecture basics.
One-on-ones that surface problems early - frustrations, blockers, ideas. You keep the people you've worked hard to find by catching issues before they become resignations. When you hire, I run structured first-rounds - 700+ interviews taught me to filter for stewards, not just coders.
Top 5 risks to your next release, tracked and always current. No surprises. Visibility into what's actually happening - who's shipping, what's stuck, where the patterns are.
Clients
Video testimonial
"We wouldn't be anywhere near where we are without Rob. You're in great hands with him."
Beth T. Proptech founder USA
Investment
Two ways to work together.
Most clients start with the Foundation Build and transition to Ongoing Leadership. Either phase can be booked standalone.
Quick wins
Decision audit: what's stuck, what needs a call now. Risk snapshot: top 5 threats to your next release. Scope check: what can wait, what can't. You get clarity fast, before the full rhythm kicks in.
Full technical audit. We define v1 scope, set up execution rhythm, validate your stack, establish code review workflows and team communication structure. Hiring support if you need it. Ends with a handover document so nothing gets lost.
Fractional CTO on retainer. Weekly decision calls, risk tracking, architecture guidance, hiring input, vendor evaluation. The rhythm is established. We maintain and adapt it as your product grows. Month-to-month after the initial commitment.
Both phases include weekly decision calls, async access, decision memos, and risk tracking. No long-term lock-in, but the CLEAR framework takes 2-3 months to show its full impact.
I work with 2-3 clients at a time. If I'm full, I'll let you know, and we can plan a start date.
FAQ
Yes - if we focus on high-leverage decisions and risks. I'm not here to grind tickets. I help you avoid the wrong turns that cost weeks and months.
No. I don't run standups, manage your backlog day-to-day, or grind tickets. I focus on the decisions and risks that make shipping easier. If you need someone embedded full-time running delivery, that's a different engagement. Happy to talk about what fits.
I still build my own products, so yes. But in client work, rarely. Only when it unblocks a decision or proves a point. My job is clarity and risk reduction, not ticket execution.
Quick wins in weeks 1-2: decision audit, risk snapshot, scope check. Then we build the full Foundation: technical audit, execution rhythm, stack validation, code review workflows. By end of month 1, the weekly cadence is running and decisions are moving.
Availability varies. Fill out the form below and we'll figure out timing.
One decision-maker. Access to your task tracker and repo. A willingness to make decisions weekly instead of letting them pile up.
I'll tell you. If what you need isn't what I do, I'll say so and point you in a better direction. No hard feelings.
Not a sales pitch - just a conversation. If releases are slipping, tell me: team size, what's slipping, and what you've already tried. I'll reply within 2 business days.
Based in Bulgaria, EU. EET timezone.
Clients
"Robert is really good at thinking up simple ways to make the project those extra few % better than expected."
Stephen P., London
"Excellent communicator."
Philippe V., Brussels
"Quite brilliant. Robert goes above and beyond… I cannot recommend him highly enough."
Ian P., Luton
